About Us

THE IDEA THAT OUR BRAND IS BUILT ON IS - MAKE BEAUTY ACCESSIBLE TO ALL

THE IDEA THAT OUR BRAND IS BUILT ON IS - MAKE BEAUTY ACCESSIBLE TO ALL

We believe makeup should be easy and enjoyable for everyone, without the need for professional skills. Therefore, our products are created with simplicity in mind, to empower everyone to create their stunning looks. With our products you can always get that perfect look, whether you’re new to makeup or a seasoned pro. Just on the home page this was supposed to be two lines instead of the three. If you can please add it back

HOW IT ALL STARTED

Hello there! My name is Nupur and I am a make-up artist.

I loved experimenting with different kinds of makeup products. But soon found out that most of the products available in India didn't quite hit the mark. The colors weren't vibrant enough and the formulations were not up to the mark.

Hoping for better colors and consistency, I spent a small fortune on getting cosmetics from different companies outside of India, only to realize that these products were designed for the western climate and didn’t quite work with the Indian heat and humidity. 

PROMORE COSMETICS WAS BORN:

I thought to myself, this can't be it I knew that Indian beauty deserved to be celebrated and that makeup should be designed with us in mind. 

After months of dedication and research, I designed the formulations that could last long in the heat, sweat, and cold of Indian weather and was gentle on the Indian skin types. And for colors, I identified the shades that truly pop on the wide spectrum of Indian skin tones-from vibrant hues to subtle undertones.

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HOW IT IS GOING

Now, Promore is here to make beauty effortless and enjoyable for everyone. Whether you're a makeup newbie or a pro, our products are designed to help you shine.

We're proud to cater to Indian skin tones and climate, because we believe all of us deserve makeup that makes us feel confident and empowered.

Join us on our journey to celebrate the beauty of diversity, one makeup product at a time.

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Diversity Equity & Inclusion

Promore is built on the belief that beauty belongs to everyone. We’re committed to diversity, equity, and inclusion across our brand — from product development to the people we collaborate with. We consciously represent varied skin tones and regions of India, ensuring our campaigns and formulations speak to the true spectrum of beauty. Because when everyone is seen, beauty becomes more powerful.

Our Commitments

We design beauty products that balance performance, safety, and accessibility — all while being mindful of real Indian skin and climate.

Innovation with Purpose

We push boundaries to create multi-use, high-performance formulas that simplify beauty routines without compromising on creativity. Every Promore product is designed to work for real Indian skin and climate, meeting global innovation standards.

Quality that Cares

We use skin-friendly ingredients that are free from harsh additives and crafted for comfort, long wear, and confidence. Our formulations blend science and safety to deliver professional results you can trust every day.

Conscious & Accessible Beauty

We believe premium shouldn’t mean unreachable. That’s why we’re committed to keeping global-standard quality accessible and affordable, while choosing ingredients and packaging that are environmentally responsible and cruelty-free.